Privacy

Policy

We have prepared the most important information about the processing of personal data at LongLife and the principles we follow to keep it secure. We hope these materials will help you better understand what data we collect, for what purpose we use it, and what rights you have. We will make every effort to ensure that the data processing is transparent, secure and compliant with applicable regulations. If you cannot find the answer to your question, please contact our team directly.

1. Security

We have implemented solutions in the Website that ensure a high level of protection of your data, including a Website IT system that meets high standards of personal data protection. We apply technical and organisational safeguards designed to protect your data, including an encrypted connection authorised with an appropriate certificate.

2. Cookies

While browsing the Website, depending on your browser configuration, one or more cookies may be saved on your device (end device) by us or by a cooperating company (our subcontractor). Please read the following information about cookies and how they are used.

Cookies are small files that are placed on a computer's hard drive when visiting certain websites. They contain information about the device and usually do not contain any personal data. These files cannot be used to infect the device with viruses or other malicious software.

In cookies we store basic information about users (e.g. an identifier) as well as data used to improve the comfort of using the Website, needed to optimise and correctly display the content of the pages and advertising campaigns.

The pages of the Website may contain references to other websites which apply their own privacy policies. We recommend reading each of these policies, as we do not accept any responsibility for the privacy practices applicable on those websites.

3. Types of cookies

The following types of cookies may be used within the Website:

  • session cookies - temporary files stored on the User's end device until logging out, leaving the website or closing the web browser;
  • persistent cookies - files stored on the User's end device for the period specified in the cookie parameters or until deleted by the User;
  • third-party cookies - files originating e.g. from advertising servers and service providers cooperating with the website owner; they allow ads to be tailored and the effectiveness of advertising activities to be assessed;
  • tracking cookies - they store information necessary to determine the source of internet traffic; they are set for a period of up to 30 days or for the session;
  • analytics cookies - installed by analytics systems examining statistical and quantitative phenomena on the Controller's pages; the data contained in them is collected and processed anonymously.

4. Cookies used in the Website

The following cookies are used within the Website:

  • st_captchaScore (analytics) - a cookie storing feedback from the reCAPTCHA v3 system, used to distinguish real users from bots.
  • st_captchaIsSuspected (analytics) - a cookie storing feedback from the reCAPTCHA v3 system, used to distinguish real users from bots.

5. Behavioural advertising and pseudonymisation

We use the third-party tools described below related to analytics, behavioural (interest-based) advertising, remarketing and measuring the results of advertising campaigns. Anonymous or pseudonymised User profiles for behavioural advertising purposes are created on the basis of an analysis of the User's activity in the Website and on our other pages and subpages.

Pseudonymisation means that data or identifying characteristics are replaced with artificial identifiers (pseudonyms). Thanks to this, the User may receive marketing information automatically tailored to their preferences, behaviour or profile in the form of behavioural advertising. If the User provides their e-mail address and gives the appropriate consents, their activities in the Website will no longer be anonymous.

6. Description of third-party providers' services

Google Analytics. We use Google Analytics tools, which collect anonymous information about the User's visits to the Website, such as the subpages viewed, the time spent in the Website or transitions between individual pages. This information is used to generate anonymous statistics. A plugin allowing you to opt out of Google Analytics can be downloaded from https://tools.google.com/dlpage/gaoptout?hl=pl.

Google Ads (formerly Google AdWords). We use Google Ads tools, thanks to which we can present our offer in the Google search engine and on websites belonging to the Google advertising network. After clicking on an advertising banner, cookies are saved on the User's computer as part of Ads; only statistical information used to identify the advertising banner is obtained.

Google Tag Manager. We use Google Tag Manager for purposes related to Google Analytics and the integration of additional marketing services. The tool does not collect any personal data on its own and facilitates the integration and management of our tags. More information: https://marketingplatform.google.com/intl/gb/about/analytics/tag-manager/use-policy/.

7. Configuring cookies in your browser

As a user of the Website, you may stop providing this information at any time by deleting the cookies saved on your end devices. To do so, change the settings of the web browser you are currently using:

  • Internet Explorer™ - https://support.microsoft.com/pl-pl/help/278835/
  • Mozilla Firefox™ - https://support.mozilla.org/pl/kb/usuwanie-ciasteczek
  • Chrome™ - https://support.google.com/chrome/answer/95647
  • Opera™ - https://www.opera.com/help/tutorials/security/cookies/
  • Safari™ - https://support.apple.com/pl-pl/HT201265

8. Final provisions

It is also possible to configure your browser in a way that blocks the installation of cookies for specific websites selected by you or for all websites. However, such settings may result in the loss of certain Website functionalities that require the installation of cookies. In accordance with the requirements of the Telecommunications Law, configuring the browser to allow the installation of cookies on the computer is deemed to constitute consent to their use.

The rules set out in this Policy are governed by Polish law. We reserve the right to amend the Policy, in particular due to changes in legal regulations, changes in technology or the manner in which the Website operates.

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